2016: The Year of Beyoncé

2016: The Year of Beyoncé

A week and a half ago, to Kanye’s rapper’s delight, Beyoncé took home MTV’s Music Video of the Year award.

While an MTV award probably isn’t an accolade Beyoncé gives two iotas about, it is just another notch in the belt of a music superstar who catapulted herself into yet another stratosphere this year.

She is no longer just the Queen Bey, but something else entirely.

Something bolder. Smarter. With much more of substance to say.

This new Bey emerged on February 6 when she dropped the unexpected and now infamous Formation video, the day before the Super Bowl.

And she has been dominating pop culture and digital media ever since. In the past 7 months alone, she has: Continue reading “2016: The Year of Beyoncé”

Advertisements

Hey Food Babe Critics… How About Less Ranting, More Competitive Content Creation?

Screenshot from Science Babe's Facebook page in which she compares the Food Babe to the charactesrs in the movie, "Mean Girls"

I first heard of the Food Babe, a consumer activist blogger named Vani Hari, when she made headlines for blasting Subway’s inclusion of azodicarbonamide, a chemical that’s used to make yoga mats and rubber shoe soles, in its “fresh-baked” bread.

I remember thinking two things:

Continue reading “Hey Food Babe Critics… How About Less Ranting, More Competitive Content Creation?”

Anatomy of a Social Media Firestorm: The Fascinating Case of @DCGopGirl #ElizabethLauten

Side-by-side photos of Elizabeth Lauten and President Obama with Sasha and Malia at a turkey pardoning ceremony

If a lit match falls in a forest, does it make a sound?

It does if it sparks a wildfire!

Rarely do I find myself on the nascent end of a social media firestorm.

But the day after Thanksgiving, I happened upon a Tumblr post created by jadebrieanne,  Continue reading “Anatomy of a Social Media Firestorm: The Fascinating Case of @DCGopGirl #ElizabethLauten”