‘Underwood Is Coming’ – Netflix & The Badass Email

Image of Frank Underwood, the main character of House of Cards, played by Kevin Spacey, alongside the letters F.U. and an icon of the American flag turned upside down

Foxie Rating - 3 stars - Good
If one or more of your friends are being noncommittal about making plans this weekend, it’s probably because of three monosyllabic words: House of Cards.

The third season of Netflix’s No He F’in Didn’t! series is dropping on Friday, and Team Netflix heralded the occasion last week by rolling out a badass email that was low on copy and big on attitude:

Screenshot of an email featuring an animated GIF of Frank Underwood and his wife sitting in the presidential limo with the accompanying text: NEtflix. Arriving Soon. House of Cards. Seson 3. February 27th. With a "Play Trailer" button.View Larger

The promo email features an animated GIF of Frank Underwood and his wife, Claire, riding in the presidential limo, which perfectly embodies the dark, cold and badass tone of the show…

Whilst whetting the binge-tastic appetites of fans who are eager to see how things will play out for the man who LITERALLY killed his way to the top.

 

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